Privacy Policy

Last updated: 10 November 2026

1. Who We Are

This website is operated by Shafar Consulting Limited, trading as Shafar Consulting & Coaching.

We are a UK-based business providing fractional CFO, financial consulting and executive and leadership coaching services.

We are committed to protecting your personal information and respecting your privacy in accordance with UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR).

For any questions about this Privacy Policy or how we handle your personal information, please contact:

Email: tony@shafarcoaching.com

Registered company: Shafar Consulting Limited

Registered office: 20 Park Road, High Barnet, London EN5 5SQ

2. Information We Collect

We may collect the following personal information:

  • Your name and email address when you subscribe to our newsletters.

  • Information you provide when contacting us about our services.

  • Information relating to your newsletter subscriptions and preferences.

  • Technical information collected through our website, such as cookies and website usage data, where applicable.

We only collect personal information that is relevant to the purposes described in this policy.

3. How We Use Your Information

We use your personal information to:

  • Send you newsletters and related insights about finance, leadership, coaching, business and decision-making, where you have subscribed to receive them.

  • Manage your newsletter subscriptions and communication preferences.

  • Respond to enquiries about our services.

  • Provide our consulting and coaching services.

  • Maintain appropriate business records and comply with legal obligations.

We do not sell your personal information to third parties.

4. Our Legal Basis for Processing Your Information

We process personal information where we have a lawful basis under UK GDPR.

These may include:

  • Consent: Where you subscribe to our newsletters or agree to receive other marketing communications.

  • Contractual necessity: Where processing is necessary to provide services you have requested or contracted with us to receive.

  • Legitimate interests: Where necessary to respond to business enquiries, administer our business or maintain professional relationships, provided these interests are not overridden by your rights.

  • Legal obligations: Where we are required to retain or process information to comply with applicable laws.

5. Newsletters and Email Communications

We use MailerLite, an email marketing platform, to manage our newsletter subscriptions and communications.

When you subscribe to one of our newsletters, we may ask you to confirm your email address through a double opt-in process.

We will use your information to send you the newsletters and related communications you have agreed to receive.

You can unsubscribe at any time using the unsubscribe link included in our newsletter emails.

Unsubscribing will not affect any other legitimate communications relating to services you receive from us.

6. How We Store and Protect Your Information

We take reasonable measures to protect your personal information against unauthorised access, loss, misuse or disclosure.

We use trusted third-party service providers, including Squarespace for website hosting and MailerLite for newsletter management.

These providers may process personal information on our behalf.

Where personal information is transferred outside the UK, we seek to ensure appropriate safeguards are in place in accordance with applicable data protection legislation.

7. How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including satisfying legal, accounting or regulatory requirements.

Newsletter subscriber information is generally retained while you remain subscribed.

If you unsubscribe, we may retain limited information where necessary to maintain unsubscribe records, demonstrate compliance or meet legal obligations.

8. Your Data Protection Rights

Under UK data protection law, you may have the right to:

  • Request access to the personal information we hold about you.

  • Request correction of inaccurate or incomplete information.

  • Request deletion of your personal information.

  • Request restriction of or object to certain processing activities.

  • Withdraw your consent at any time.

  • Request the transfer of your personal information where applicable.

To exercise any of these rights, please contact us at tony@shafarcoaching.com.

You also have the right to raise a complaint with the Information Commissioner's Office (ICO):

www.ico.org.uk

9. Cookies and Website Analytics

Our website is hosted by Squarespace, which may use cookies and similar technologies to operate and maintain the website.

We may also use analytics tools to understand how visitors interact with our website and improve its functionality.

Where required by law, we will obtain your consent before using non-essential cookies or similar technologies.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business, services or legal requirements.

Any updates will be published on this page, together with the date of the latest revision.